Updated on August 25, 2008

Primus Analytics is committed to protecting your right to privacy as a user of Any personal information that you may provide to us through our Web site will only be used to provide information or assistance to you. Direct links to Web sites operated by other parties over which has no control may be provided to you. It is advisable to read the privacy statements of these Web sites before using them.

Changes in this Privacy Statement

If Primus decides to change its privacy policy, we will post those changes to this privacy statement on the “home” page of this site and other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances we may disclose it.

Primus reserves the right to modify this privacy statement at any time, so please review it frequently. If we make material changes to this policy, we will notify you here, by email, or by a notice on our home page.

The Information We Collect

By visiting this site, your IP address is recorded. We use your IP address to help diagnose problems with our server and to administer our Web site by creating statistical reports and tracking errors. Your IP address is used to identify you when you purchase from Primus and to gather broad demographic identification that will not be tied to your identity.

Primus asks for personal information, when you subscribe to our alert or newsletter, when you view detailed information about our products or services, and when you submit a question about our products/services to our customer service staff.. The types of personal information that may be collected on these pages include your name, company, title, mailing address, e-mail address, phone number, fax number, and credit card information.

This site also uses "cookies", specific items of information that are deposited in your computer when you visit this site and sent back when you return to this site. Cookies give us information about how many people visit certain pages on the site. Cookies can also be used to retain your login address and password each time you return to our site. In certain instances, cookies are also used to record the page on this site you are visiting when you register as a user. If you do not have cookies enabled, you will have to log in each time you return to our site.

The Way We Use Information

Primus uses your personal information to provide you with your requested information and services and to help ensure that which is provided to you is relevant to your specific needs.

When you make a transaction with Primus, your information will be stored on our system to complete the process. It must be shared with an outside party in order to verify your credit card information. We also record your questions to us and your purchases in an effort to keep track of what you’ve obtained directly from our site. Additionally, we need to retain your contact information to answer your questions and/or complete your transactions.

Primus uses your email address to send the alerts and/or newsletters you’ve requested, to answer the questions we receive, and to communicate with you regarding publications on which you have requested information.

Other Parties' Collection And Use of Your Information

Primus does not share, sell, rent, or trade personal identifiable information with third parties for their promotional purposes.

Primus does use agents, service providers and other third parties to provide some services on our site. These companies do not retain, share, store, or use personally identifiable information for any other purposes then those described below:



Primus may share your contact information with the publisher(s) whose reports you purchase. These publisher(s) may send you marketing materials. If you do not wish to receive these materials you will need to directly contact the publisher in order to opt-out (providing the publisher offers this option).

Service Providers

Credit Card Processing:

When you use your credit card to complete a transaction, we use a credit card processing service provider to verify your credit card information and execute billing. Your company’s name will be shared with the publisher of your purchased information; your name or contact information will not be shared with the publisher.

Legal Disclaimer

We reserve the right to disclose your personally identifiable information as required by law and when we believe that disclosure is necessary to protect our rights and/or to comply with a judicial proceeding, court order, or legal process served on our Web site.

Access to Your Information / Opt-Out / Unsubscribe

Users who no longer wish to receive our updates, newsletters and/or promotional communications may opt-out of receiving these communications by replying to the email with the word "unsubscribe" in the subject line or by emailing us at with the word “unsubscribe” in the subject line.